Getting the word out about your company is never terribly easy; not only does it require a very fine touch – online marketing is just as hard as regular marketing, if not more so – but at the same time, you need to be able to adapt to an ever-changing situation and market. This rings especially true in the online gambling industry.
The online gambling industry is very large, and only growing ever larger. That is the big reason why we got into it in the first place – I had gotten into marketing at a young age, thanks to my mother being a marketing professional herself. During my years in the University of Liverpool working on getting my Marketing BA, I became friends with someone who was going for the same thing – but specifically with respect to the gambling industry, with her reasoning being that she saw a ton of potential to be had and that she wanted to get in before it exploded. After hanging out with her and working with her, she convinced me to go into business with her. And that is how we came up with our company, the “Engine Magnet.”
While I was not ignorant of certain things relating to marketing, she filled in a lot of holes that I otherwise did not even realize needed to be filled. She helped guide me through the ins and outs of online marketing and the online gambling industry, and in no time, I went from simply being the rookie to being able to work alongside her in every aspect of our company. I had already figured out quite a bit with respect to online marketing, just because of my work at University to improve myself. Specifically, our online marketing focuses upon four things: search engine optimization, viral marketing, social media marketing, and online reputation management. This helps us to cover all of our bases when it comes to getting the right message out for people and their respective online gambling establishments.
After a lot of ups and downs with our company, we eventually found a happy medium where we were seeing business and at a consistent rate from companies that appreciated our work enough to pay us what we deserved. We have received a healthy dose of business and income from online gambling establishments such as WilliamHill, Kroon Casino, MrGreen, LeoVegas, Unibet, and BGO Casino – and that is just the big ones! We have a large stable of online gambling establishments that we have done work for, and near every single company has glowing praise to give us. And there is a good reason for that – we believe in communication from both parties. Our clients receive all of the best advice that we have to offer for their specific needs, but at the same time, it is hard to know their specific needs if you are not asking them what they think and figuring out how they work. Eventually, we have a meeting of the minds and are then able to come up with the exact right marketing plan for the company. We still have a long way to go on our path to being one of the very top Liverpool marketing companies, but we are on our way there.